YouTube is probably the most known and populous video-sharing sites. With YouTube, people can post, share and make revenue from personal videos. But did you know that you can make money from YouTube with the number of views that your uploaded videos get?
The other good news is that the production costs of good quality videos can be very low. Especially if you are creating information type videos, where you can create a presentation in Microsoft’s PowerPoint or Apple’s Keynote and convert them to video format.
So, let’s look at some of the major benefits:
- Online Discovery
Getting found on the internet can be a major headache and expense. With YouTube, you can get discovered directly in the YouTube search engine, plus you can get discovered in Google’s web browser. And, for some products and services, it is easier to get a high search engine rank for a YouTube video, than it is for a website.
- Entertainment as Education
People love “how to” videos. If you can make some element of your videos entertaining as well as educational, then you’re onto a winner. This is the kind of thing people keep coming back for time and again, and they readily share with their friends and colleagues.
- Connecting Directly with People
Video allows you to connect with individuals in a straightforward and personal way. This is perfect for boosting your online relationships, which at times can be very impersonal. Building relationships are at the heart of effective online marketing.
- Encourage People to Take Action
With the annotation feature on the YouTube video editor, you actively encourage people to participate. For instance to give it